Black Friday is one of the busiest times of year for retailers, and with the sale season quickly approaching you'll want to make sure that your online shop is prepared for one of the biggest spending times of the year!
Our Black Friday Prep Guide can help you to prepare all the assets, content and automation you'll need to have your best Black Friday sale yet.
In this guide, we'll be providing you with week by week steps on how to make sure your online shop is fully prepared for Black Friday and Cyber Monday, including:
Getting Started
Choosing products to include in your Black Friday sale and what discounts to apply
Visual Assets
Working through what creative assets you'll need to promote your Black Friday sale
Content
Creating content to support your campaign and promote your sale
Automation
How you can automate your Black Friday campaign, leaving you to focus on what you do best
Preparation
Getting yourself perpared and organised to ensure smooth running
Implementation and Testing
Implementing your campaign assets, setting up your automation and testing your discounts before launch
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